Along with Freeze, who started her career at KTLA in Los Angeles, the company recruited Nick Kosir, known as the Dancing Weatherman, a Charlotte, N.C., meteorologist whose TikTok routines have accrued 2.5 million followers.Īllen, whose firm acquired the Weather Channel and its digital assets, including, for a reported $300 million, said he welcomes the arrival of Fox Weather. Fox News also launched a book publishing imprint in November that has turned out two bestsellers, including anchor Shannon Bream’s “The Women of the Bible Speak,” which has sold more than 500,000 copies.įor Fox Weather, the company hired a staff of 100 people, 40 of whom are accredited meteorologists. The company has put its name on a streaming service, Fox Nation, which offers lifestyle and entertainment programming that appeals to its news audience, and according to analyst estimates now has more than 1 million paid subscribers. While the Fox News Channel continues to generate robust profits, the pay-TV universe that provides the bulk of its revenue is on a slow but steady decline. Polarizing politics are making topical talk shows a rough ride for contrarian voices.įox News Media Chief Executive Suzanne Scott pushed the idea of a weather service as part of the company’s effort to expand its brand name and tap revenue streams beyond cable television.

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